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Narrative change workshops: How to create messages that build support for human rights issues with Israel Butler, Civil Liberties Union for Europe head of advocacy

June 28 - June 29

We are initiating practical workshop for NGOs working in the field of human rights on June 28-29. initiates a practical workshop “How to create messages that build support for human rights issues”.

In these workshops, participants will learn how to create messages that persuade and
mobilise their audiences to support the protection and promotion of human rights. The
trainer will introduce participants to a form of communicating known as values-based
framing. Values-based framing is based on decades of academic research from social
psychology, neuroscience and cognitive linguistics. This method of communicating has been
applied with successful results to campaigns promoting various social justice, equality and
civil liberties causes. Through interactive sessions, participants will learn how their choice of
language influences their audience’s opinions, as well as how to construct their own
persuasive narratives and which of their existing messaging practices are counterproductive.
Participants will also have the chance to have their communications materials reviewed, and
to develop narratives for use in their own work with guidance from the trainer.

Please register until 18 th June. For more information contact us: info@apf.lt.

Agenda

Details

Start:
June 28
End:
June 29

Kontaktai

Atviros Lietuvos fondas
Didžioji g. 5, Vilnius 01128,

Tel. +370 5 2685511
el. paštas: info@apf.lt
www.apf.lt

Europos ekonominės erdvės (EEE) ir Norvegijos finansiniai mechanizmai yra Islandijos Respublikos, Lichtenšteino Kunigaikštystės ir Norvegijos Karalystės indėlis mažinant ekonominius ir socialinius skirtumus bei stiprinant dvišalius santykius su 15 ES šalių Vidurio ir Pietryčių Europoje bei Baltijos šalyse. 2019 – 2024 m. Lietuvoje veikia EEE finansinio mechanizmo finansuojamas Aktyvių piliečių fondas, pilietinei visuomenei Lietuvoje stiprinti ir pažeidžiamoms grupėms įgalinti skiriantis 9 mln. eurų.

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